When around a swarm of bees, you pay utter attention. When it comes to beekeeper Aad, you grab them with your bare hands.
A real man has been stung at least once, right? If you behave calmly, they’ll leave you alone. Moreover, they are highly needed for the pollination of crops – the ones we all eat.
His hobby takes Aad a lot of time, but he does it with love and the help of thousands of little colleagues. This honey-sweet portrayal was part of the summer campaign of 2025 in name of Van Dal mannenmode.
Stick around at De Bijenboerderij to learn more about Aads shop and all its buzzing products.